Monday, May 27, 2013

Social media growth

I saw a weird headline last week about how teens interest in Facebook has been waning.

I was curious what constituted "waning", and it appears that most of the proof is that other social media platforms are growing quickly.  What was interesting is that buried in the report is the Facebook ubiquity level among teams: 94%.

I'm sort of curious how any software that has that level of ubiquity could be doing anything other than "waning".  It certainly can't be going up.

Also entertaining: Facebook execs called Facebooks loss of young people an "urban legend".  I'm pretty sure a company that's less than 10 years old shouldn't describe anything as an urban legend.

Just for giggles, here's the growth chart:


  1. Perhaps it is being called an "urban legend" because the stories involve waking up in a bathtub with stitched up incisions on your back and realizing the your facebook has been surgically removed.

  2. It sounds like someone is trying to demonstrate their superiority in trendspotting, because that shows they're coolest.

    1. I was just waiting for them to say "twitter had 50% growth last year, while facebook has stagnated". They avoided it, but I bet only because someone edited it out.